« London Gets All Puffed Up | Main | Design Your Own Shoes »
Friday, February 15, 2008
Sydney Fashion Festival
Rosemount Sydney Fashion Festival (RSFF) is the new annual event that was just announced to promote Sydney's image as a major fashion capital in Asia Pacific. It was launched on Valentine's Day to express Sydney's love for fashion and will be set up at Martin Place from 13-17 August, 2008. The festival will include collection shows, exhibitions, launches, in-store promotions, guest appearances and parties. The general public will be able to view the Spring/Summer Collections on the catwalk and then purchase items of interest in the stores nearby. The event will close with the presentation of the 'Australian Fashion Laureate 2008', an award given to a person for outstanding achievement in the Australian fashion industry. It is worth noting that due to this new event, IMG Fashion have confirmed that Rosemount Australian Fashion Week Transeasonal Collections (our industry event) will no longer have a central venue for the presentation of collections so, designers who wish to present will be included in an official schedule that will be distributed to buyers and media.