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Wednesday, May 07, 2008
'New York in Myer'
Myer is transforming five stores which include Melbourne City, Sydney City, Brisbane City, Perth City and Adelaide City into mini Manhattans for their 'New York in Myer' campaign that celebrates Australian designers. Australia’s largest department store gave New York a taste of its top designers at a cocktail party held in February of this year at the Gramercy Park Hotel in Manhattan. 'New York in Myer' will be launched with a Studio 54 themed party on May 12, 2008 and will run until May 31, 2008. Patricia Field, the Greek-American super stylist from New York will be in the Melbourne store on May 23, 2008 as part of the campaign. The Myer guest will offer Aussie women wardrobe and fashion tips. Don't miss out!